Designed a line of ethically sourced jumpers under innovative category “Studywear”, with purpose of being worn while teenagers complete schoolwork. Developed knowledge and skills in sustainable clothing production. Directed marketing campaign in London: casted models, wrote shots list, worked with videography team and edited promotional content. Strategised social media marketing to over 300,000 followers. Sold out 1000+ items on first day of sales. #achievement #entrepreneurship #socialimpact #fashion #sustainablefashion #marketing #influencermarketing #strategy #productdesign #manufacturingproduction #branding