Impact
Achieve and amplify your social impact and corporate responsibility commitments.
Your partner to engage
the next generation
When you support a young person preparing for their future, you become part of their story: earning trust, lifelong brand champions, and lasting impact.
Abdul Na-eem Muniru, Ghana
Goodwaller, Marine Conservationist, National Geographic Young Explorer
Dana A., Jordan
Goodwaller, Systems Design Engineer and TEDx Speaker
William B., Canada
Goodwaller, CTO - Declix Solutions | Advanced Drone Pilot
Jack O'Neill, Switzerland
Goodwaller, Short Listed for Winter Youth Olympics
Allison S., USA
Goodwaller, Advance Space Academy
Brand
Strengthen your reputation and build deep lifelong relationships early.
Insights
Understand youth behaviour and talent with AI-augmented quantitative and qualitative insights.
Goodwall is an award-winning social education app and B Corp that partners with industry leaders to engage, prepare and skill millions of young talent to be future-ready.
Learning should feel like play
Goodwall designs and distributes branded experiential learning pathways to introduce, train and certify GenZalpha at scale.
With immersive bite-sized videos, we make learning as fun and easy as scrolling on TikTok.
We reward our members with gamified digital badges and credentials giving them value and creating lifelong brand champions.
Our pathways are supported and personalized by our in-app AI companion.
Instead of charging for our learning experience, with our Goodwallet, we financially incentivize our learners with micro-rewards and prizes.
We create experiential challenge-based practical exercises, to train skills like creativity, communication and AI fluency, which are best learnt by doing.
We are building a community and a movement; with an interactive peer-to-peer feed, learners inspire each other to do more and do better.
Our experience continues with partner extended learning credentialed courses.
By applying behavioural psychology and game design, we unlock the next generation's potential.
"It's like TikTok for learning"
Maxine Lim, Global Public Affairs
"Cognizant dares to innovate, and we certainly recognize that in the work that Goodwall is doing."
Thea Hayden, Global CMO, Cognizant
Goodwall bridges industry leaders with the next generation
Goodwall partnerships exist to champion every person to pursue a better future
97%
of credentialed Goodwall learners say they feel ready or hopeful about the future.
"Goodwall is a true 'net positive' that unlocks the power of the youth"
Paul Polman, Former CEO, Unilever
"We are working with Goodwall to fulfill our mission of skilling and connecting the world's 1.8 billion young people to opportunities for employment, entrepreneurship, and social impact."
Kevin Frey | CEO, GenU
We partner with governments and leading public sector institutions to drive systems change
Why industry leaders choose Goodwall
Innovative
Our experiential, social and incentivized learning experience goes beyond traditional systems.
Real
We meet our learners where they are and speak their language, co-creating and distributing our experiences through our network of GenZalpha creators and over 50k+ grassroot ambassadors.
Agile
We move fast and adapt our learning pathways in real time for shifting market demands.
Scale
We reach millions of young people in 150+ countries.
End to end
From concept ideation to outcome measurement and amplification, we are your reliable hands-on partner.
X
Regenerative agriculture: attract and mobilize the next generation of farmers to accelerate regenerative agriculture.
Nestle and Goodwall
We know that our partnership with Goodwall can help unlock opportunities with our youth and work together to bring sexy back to farming. Youth are the future. Their spirit. Their hunger. Their level of passion and commitment. There is something in this generation. They are going to transform the future and Goodwall is the catalyst to help Nestle do that and attract more people to farming, drive regenerative agriculture practices and truly transform the world that we live in and the food that we eat.
Stephanie Hart, COO. Nestle
X
AI Fluency: make the intelligent age inclusive and scale youth AI fluency.
Microsoft and Goodwall
Microsoft partners with Goodwall because this work goes beyond traditional education models and focuses on real systems change. What makes this partnership powerful is Goodwall's ability to reach young people directly, outside formal education systems, and connect skilling with industry needs.
Every job is changing. What do you need in school? In the workforce? We need people who are resilient and able to adapt. We need to come together and share resources to enable non-traditional pathways through organizations like Goodwall to build lifelong learning human-centered skills: critical thinking, reasoning, collaboration and communication
Kate Barnes, Global Partnerships Director, Microsoft
Justin Spelhaug, President, Microsoft Elevate
X
AI & Future of Work: prepare the next generation with critical future-ready skills.
HP and Goodwall
As the future of work evolves, access to technology and critical skills will define who can participate and thrive. HP is committed to ensuring disconnected communities are part of this future by empowering individuals with the tools needed to unlock economic opportunity. Our collaboration with Goodwall is a key part of our commitment to reaching 150 million people by 2030.
Michele Malejki, Global Head of Social Impact at HP Inc. and Executive Director of the HP Foundation
X
AI & Productivity: augment every young person's productivity with AI and innovation.
Cognizant and Goodwall
Cognizant partnered with Goodwall because it is about action, not conversation. AI is changing roles and tasks faster than ever, and we need agile, technology-driven partnerships that can deliver skills at scale, quickly, and with real accountability.
Emma Fisher, Senior Director, Cognizant
X
AI Ethics & Human Skills: equip millions of young talent with AI, human and sustainability skills to contribute to a better future.
Accenture and Goodwall
Accenture partners with Goodwall to support young people gain AI fluency and sustainability skills to contribute to a better future for us all.
Jill Huntley, Global MD, Accenture
X
Employment & Entrepreneurship: drive impact at scale and prepare and connect millions of young people to education, training and employment opportunities.
UNICEF and Goodwall
We are working closely with Goodwall to fulfill our mission of skilling and connecting the world's 1.8 billion young people to opportunities for employment, entrepreneurship, and social impact.
Goodwall has revolutionized the way we connect to youth. We have been able to drive real impact in Africa and anticipate similar results in other regions of the world.
Kevin Frey, CEO, GenU, UNICEF
Wesley Furrow, Innovation Manager, UNICEF & Yoma
X
Agentic AI & Future Skills: amplify IBM Skills Build and bridge the digital divide by providing learners with in-demand technical and workplace skills and industry-recognized credentials, such as AI, cybersecurity, and data science.
IBM and Goodwall
We have collaborated with Goodwall on a number of different occasions. I encourage you to work with Goodwall and have an amazing experience as I have had with IBM.
Dr. Melissa Sassi, IBM
As workforce demands change, industry has a unique opportunity to play in equipping early talent with future-ready skills.
70%
of youth (450 million youth globally) lack skills needed to engage in today's labour market
World Bank, Skills and Workforce Development, 2025.
77%
of learners feel more positive about brands that provide free skilling
LinkedIn Workplace Learning Report, 2025.
<25 years
consumers build lifelong brand preferences before age 25
Harvard Business School consumer research on brand formation, 2024.
Case Study
Making the intelligent age inclusive
In partnership with HP, Cognizant, and Microsoft, Goodwall created an innovative skilling solution to prepare the next generation for the intelligent age with future-ready skills.
The Challenge
48%
of students feel unprepared for an AI enabled workforce
Digital Education Council, Global AI Student Survey, 2024.
44%
of young people expressed clear interest in AI training but currently lacked access to it.
UNESCO-UNEVOC, World Youth Skills Day Global Survey Report, 2025.
The Result
97%
of participants now feel ready or hopeful for an AI-powered future.
91%
of participants now use AI at least a few times a week.
How Goodwall works with partners
1
Scoping & Design
After defining success together based on your priority initiatives and target KPIs, we build the perfect solution from our offering to meet your needs
Videos
Challenges
Quizzes & Surveys
Certificates & Badges
Incentives
AI Companion
2
Gather Insights & Intelligence
AI-augmented quantitative and qualitative surveying to understand the next generation, benchmark sentiment, capture voices and measure impact.
92%
of participants discovered opportunities they would not otherwise have found
3
Production
Goodwall finalizes learning design and produces creative and educational content with our network of Gen Z creators.
Intro Module
Introductory video
Pre-course survey
Credential for module
Introductory videoPre-course surveyUser generated video
Credential for module-ceb8666c2df62f86e9beb4ab371d2fbb.png?vsn=d)
Middle Modules
Educational video
Experiential Challenge
Credential for module
Educational videoExperiential ChallengeCredential for module-5ddeb64d79df664572650a03dd54bc58.png?vsn=d)
Final Module
Educational video
Post-course survey
Experiential Challenge
Credential for course completion
Educational videoPost-course surveyExperiential ChallengeCredential for course completion
4
Launch to Reach the Next Generation
Nestlé invited you to the #FutureOfFarming challenge.
Premium
Core
Growing
3.5 million+
in-app learners
16-26
age
150+
countries
100 million+
reach across all channels
60%+
female
50k+
grassroots student ambassadors
5
Measure, Iterate & Track Success
To meet and deliver our partners’ brand and impact priorities, we deliver real-time metrics dashboard to monitor partner performance versus targets such us youth reached, trained and credentialed.
1M +
Youth Reached
Number of unique youth reached (impressions) with educational content and materials across all channels.
500K +
Youth Trained in
Number of unique learners who have consumed educational content in-app.
50K +
Youth Credentialled in
Number of unique learners who have completed practical exercises, quizzes, assignments and challenges, resulting in a digital credential.
6
Celebrate & Amplify your Impact
To showcase and demonstrate impact, we capture and compile the stories of tangible transformation. We convene events around the World Economic Forum in Davos and UN General Assembly alongside partners like Goals House to amplify your impact.
We work with leading media and PR to feature and amplify our work together.
“Goodwall launched the NextGen AI Alliance with founding partners HP, Cognizant, and Microsoft to provide an innovative skilling solution that prepares the next generation for the future of work. Bringing together leaders from the public and private sector, this coalition-level response builds momentum around a shared vision to equip young people globally with AI and other future-ready skills at scale.”
“In a collaboration with Microsoft, Goodwall is launching an AI learning pathway starting in Sub-Saharan Africa to equip the region’s next generation with essential AI skills. The GenAI for Youth programme will use experiential learning to help young people harness AI to boost their creativity, learning and self-expression. This will position them for success in the future-ready workforce.
“AI offers tremendous potential to empower workers around the world – but only if everyone, everywhere has the skills to use it,” agrees Kate Behncken of Microsoft Philanthropies.”
“Goodwall Launches GenAI for Youth Program with Microsoft to Bridge the AI Access Gap. AI offers humanity unprecedented augmentation, but we risk irreversibly deepening the digital divide. Together with Microsoft, Goodwall is urgently equipping the next generation with AI fluency, so that everyone everywhere benefits from the Intelligent Age.
“The launch of our GenAI for Youth program is all about making sure the next generation has the AI skills they need, especially those who might not have easy access to these opportunities, said Kate Behncken, Global Head of Microsoft Philanthropies”.
“Nestlé is one of many actors contributing to this shared effort, including an upcoming collaboration with Goodwall, connecting youth through digital platforms, storytelling and hands-on learning to promote agriculture as a future-focused career.”
A major focus for Goodwall at Davos has been the expansion of the NextGen AI Alliance, a global partnership with Microsoft and HP. This coalition aims to bridge the “AI access gap,” ensuring that young people in regions like Africa, Brazil, and India aren’t left behind by the “Intelligence Age.” The alliance focuses on practical AI fluency—teaching youth not just what AI is, but how to use it to solve local challenges.
As seen on
What Goodwall's community is saying
“Goodwall is more than just a social platform - it's a powerful community built to help students and young professionals grow, connect, and unlock real opportunities ”
“Discovering this platform has been the best thing that's happened to me. It helps people grow their skills, connect, and earn rewards through monthly challenges. I've recommended it to my friends, and the feedback has been amazing”
“I would recommend the Goodwall Learn & Earn app to anyone who wants to learn, grow, and earn in a positive way. It's educational, inspiring, and rewarding”
“Goodwall has actually been surprising me in a good way. It's free, real skill-building - you do short challenges on AI, creativity, green stuff, leadership, even ones with big names like Microsoft and Accenture ”
“Absolutely love Goodwall’s supportive and inspiring community. Participating in challenges have been rewarding and winning has motivated me to push my limits ”
“Goodwall is a great way to learn, share ideas and make a positive impact. We all have a role to play in creating a better future for ourselves”
“Wow, this is amazing. Can’t believe I just earned money from this app”
“Goodwall has been instrumental in my entrepreneurial journey, connecting me with a supportive community and valuable opportunities.”
“I've been using Goodwall to transition from traditional learning to more practical, skills-based projects. Unlike other social networks, it feels productive. I particularly enjoy the structured challenges—like the recent GitHub series—which actually push you to build a portfolio instead of just scrolling. It's a great space to connect with other ambitious students and professionals. An excellent community support, clear task instructions, and real rewards.”
“The smartest move I made in 2025 was deleting TikTok and downloading Goodwall + Since then, I've been sharpening my editing skills, learning across so many topics and leveling up my storytelling. And as if that wasn't enough, I'm even earning money on the side. So honestly… bravo and thank you”
